5/28 Talk about the rising popularity of wine in Korea.

Soju, beer and more recently makgeolli have been the most popular types of alcohol in Korea. However, the number of wine lovers is steadily rising in recent years.

ex> Many of my friends are wine lovers.

Although wine still makes up a relatively small fraction of overall alcohol sales, it’s been growing in popularity.

ex> Organic products have been growing in popularity.

There are many more bars that specialize in wine.

ex> The company specializes in golf equipment.

There are also many wine clubs that hold events to promote wine.

ex> Wine companies hold sampling events to promote their wine.

Popular imported wines come from France, Italy, Spain, Chile, and the United States. French wine used to be the most common in the past. However, after free trade agreements with Chile and the U.S., wines from both regions have been increasing their market share every year.

* increase one’s market share: 시장 점유율을 높이다

ex> Our company has increased its market share every year.

@ I've got the stomach flu.  배탈이 났어.

<HOMEWORK>

1. The bar is popular among wine lovers.

2. Reality competition programs are growing in popularity.

3. The campaign was launched to promote wine.

4. The company increased its market share to 10 percent last year.